Merchandising

Additional merchandising samples available by request

New site migration - VistaPrint

More than 170 unique pages to write. A fresh look to learn, with new features and template capabilities. A short window of time. Up for the challenge? I was.

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Category "personality project" - VistaPrint

When tasked with dialing up the personality on site pages, I figured out what that looks like for VistaPrint and how to share that vision across a large team.
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Product page (PDP) & copy system

Check out an example of my product description writing in action, part of a new copy system I developed and shared among my copywriting team.
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Marketing

Editorial